GOOGLE FIRESTARTERS SPEAKER EVENT
Nicole Yershon describes herself as a maverick, inspiration and a troublemaker (in a good way). She's just released her new book 'Rough Diamond' which describes her journey of driving change, creating things from nothing, and turning disruption into advantage. Nicole also told a couple of vivid personal stories of how she'd made change happen when everyone around her was against it: 'ask not why we can do this, ask why we can't'. Disruption is so often seen as a negative word but it also leads to huge opportunity - but we have to get uncomfortable and persist through the pain barrier that change often brings with it. Innovate at the core.
For our recent Google Firestarters (our 26th!), we revisited a successful format that we first did two years ago. In 2015, in one of our most successful Firestarters ever, seven of the best minds in the industry gave a ten minute perspective in answer to a single question: what's the best thing that you've learned in your career? This time we brought together another seven brilliant industry brains in the same quick-fire format to answer what is arguably the defining challenge of our time: what’s the best insight that you’ve learned for dealing with change and complexity?